Hallie Fryd brings a wealth of experience in social media management and marketing communications, as well as community engagement. In her most recent role, she served as Community Engagement Lead for the Hawthorne Effect, a decentralized clinical trial company. She has also served as Director of Social Media for both Healthline Media and PicsArt, where she led social media and marketing teams and developed strategies to increase social media engagement and brand awareness.
A lover of history and story-telling, Hallie has also published two books: Martyrdom: The Coloring Book, an adult coloring book profiling the lives and deaths of Christian martyrs, and Scandalous! 50 Shocking Events You Should Know About, a young adult non-fiction book covering famous scandals of 20th Century America. She holds a Bachelor of Fine Arts degree from Carnegie Mellon University, where she majored in Communication Design with a minor in History.